Today Marks and Spencer launch their new advertising campaign 'One Day Wardrobe Clearout' that will be held on 8th September.
The campaign invites consumers to bring unwanted clothing to the store, which they will pass on to Oxfam to sell. In return of their good deed, Marks and Spencer will reward them with a £5 voucher to spend in store.
I am all for giving to charity, however why does it need to be incentivised? When i donate to charity, i do not expect something in return. Do you?